The Halles Round Top brand identity including brochures, site map, and guidelines with green color palette and floral photography

The Halles Round Top

The Halles is one of Round Top’s most design-forward destinations—a curated venue for shopping, sipping, and celebrating during the region’s famed antique shows and beyond. As the venue expanded its offerings with new experiences, casitas, and programming, STAV Creative was brought on to support branding and marketing for both The Halles and a bold new initiative: Round Top Unlocked.
Aiming to drive year-round tourism and economic development, our team helped bring these ideas to life.

visit The Halles >

Services

Advertising
Signage
Print & Digital Marketing
Exhibit Design
Web Maintenance
Map Design

The Halles Round Top

The Halles is one of Round Top’s most design-forward destinations—a curated venue for shopping, sipping, and celebrating during the region’s famed antique shows and beyond. As the venue expanded its offerings with new experiences, casitas, and programming, STAV Creative was brought on to support branding and marketing for both The Halles and a bold new initiative: Round Top Unlocked.
Aiming to drive year-round tourism and economic development, our team helped bring these ideas to life.

visit The Halles >

Services

Advertising
Signage
Print & Digital Marketing
Exhibit Design
Web Maintenance
Map Design

The Halles Round Top 4th of July event brochure and schedule with patriotic design
Known for its iconic antique shows, Round Top is also evolving into a destination with staying power—and The Halles is helping lead that charge. STAV works closely with the Halles team throughout the year to create custom signage, printed collateral, special event branding, social and digital ads, and support for their seasonal programming..
We also helped conceptualize and launch Round Top Unlocked, a new program offering private group experiences in Round Top year-round. The program invites visitors to curate their own itinerary—think chef dinners, artist talks, and off-season shopping—and experience the magic of the town beyond the typical show calendar. STAV named the initiative, wrote the positioning, designed the brand website to promote the program. You’ll find our advertising work for The Halles and Round Top Unlocked in PaperCity, TRIBEZA and Round Top Magazine.

The Halles Brand Applications

The Halles Round Top website homepage displaying Events, Shop, and Food & Drink sections
Round Top Unlocked and The Hallies hospitality branding collateral for Texas destination
The Halles Fall 2023 Antique Show event poster with modern outdoor seating and plants
Modern kitchen with olive green cabinetry, black range hood, pendant lights, and dark island with brown leather bar stools
Round Top website homepage displaying curated experiences with hero imagery and event thumbnails
Square trifold brochure with colorful collage of interior design images and numbered guide entries
Curved living room with dark textured walls, cream sofa, mid-century chairs, brass pendant light, and framed artwork at Round Top.
Carrot margarita garnished with dried orange slice, blue and yellow edible flowers, and chili-lime rim
Country Sunshine dining and cocktails restaurant storefront at dusk with illuminated signage and guests visible inside

Next Generation Building Systems exhibit

n keeping with the community’s creative edge, STAV also designed a branded exhibit at The Halles focused on sustainable building and next-generation technology. The showcase features the venue’s innovative 3D-printed casitas—alongside forward-thinking projects like Tree Tops and Hacienda Grove—to celebrate the future of design and architecture in rural Texas.

Round Top next generation building showcasing modular homes, 3D concrete printing, and structural insulated panels in residential community
3D printed homes solution display with research articles and construction photos on black wall panel
Modular homes branding campaign displayed on wall with modern chair and wooden flooring
Interior wall display titled 'The Problem with Traditional Building' listing five construction challenges with accompanying site photos
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